KRISHNAN RAMANATHAN
No 302, Reed Street, Apt 5C, Tuscaloosa, Alabama
EMAIL: [Send email using form at bottom]
SUMMARY
•Six years of marketing and business development experience with excellent
project management skills.
•Highly self motivated and directed with the ability to effectively prioritize
and execute tasks under pressure.
•Excellent listening, interpersonal, written, and oral communication skills with
attention to detail.
•Ability to work with databases and obtain useful information for clients.
EDUCATION
Master of Science in Marketing
University of Alabama at Tuscaloosa- Manderson Graduate School of Business, USA
Date of Graduation: August 2008
Master of Business Administration
PSG College of Technology, Coimbatore
Major: Dual Specialization in Marketing and Information Systems
Date of Graduation: April 2002
Bachelor of Commerce
University of Madras, India
Date of Graduation: April 2000
Professional Diploma in Computing
National Institute for Information Technology, Chennai
Major: Networking and Database Management
Date of Graduation: July 1999
WORK EXPERIENCE
WALMART, Birmingham, Alabama, United States
Assistant Manager
October 2008 to February 2009
•Responsible for driving sales by ensuring competitive pricing, in-stock and
inventory levels, budgeting and forecasting sales.
•Providing supervision and development opportunities for associates in assigned
area by hiring, training, mentoring, evaluating performance, providing
recognition and ensuring diversity awareness.
•Coordinating and aligning planning with organizational initiatives and setting
guidelines for achieving goals
ICICI BANK
Manager- Retail Cross Sell Group February 2005 to
August 2007
ICICI Bank is India's largest private sector bank in market capitalization with
revenues of close to $6 billion and total assets worth $100 billion.
•Effectively planned, prioritized long and short term objectives and supervised
a 25 member sales team.
•Worked with Lead Management System to understand consumer behavior, consumer
retention, channel preferences, etc and networked with companies to develop
business relations and to promote the sale of banking services.
•Completed assigned projects within predetermined schedules, provided regular
updates and resolved business flow problems.
•Communicated requirements to the product teams, created streamlined status
reports and coordinated tasks across product development teams.
Achievements
•Received two promotions in the first year of employment.
•Overachieved business target of $6 million with disbursements in excess of $10
million.
McCANN ERICKSON LTD
Executive- Client Services
March 2003 to January 2005
McCann Erickson is a global advertising agency network and the primary
subsidiary of the Interpublic Group of Companies, one of the four holding
corporations that make up the advertising industry.
•Worked closely with clients, analyzed, gathered and documented business
requirements and served as primary contact for both clients and account
executives.
•Worked with market research agencies like ORG MARG and TNS Mode and supported
business development by seeking out potential business opportunities through
references and researched contact, product, and general information on
prospective clients.
•Served as the single point of contact for clients and internal departments for
all accounts managed.
•Handled multiple projects from various clients (local and multinational) and
worked closely with internal teams to ensure that the best possible plan is
delivered to every client.
SUPERFIL PRODUCTS LTD
Marketing & MIS Executive April 2002 to
March 2003
Superfil Products Ltd is the largest manufacturer and exporter of nylon
monofilament yarn in India. It has the distinction of being the first company in
India to export co-polymer fishing lines to Europe and South Africa.
•Supported business development by proactively seeking out opportunities and
researched contact and product information on prospective customers
•Worked in a dynamic environment with key decision makers on multiple projects,
understood data flow pattern among departments and from corporate office to
factories
•Conducted market–research surveys (Data collection to report generation) so as
to understand end–user requirements and satisfaction levels
•Produced custom client reports and worked effectively with department heads.
COMPUTER/TECHNICAL SKILLS
SQL, C++, Fundamentals of Networking, LAN, TCP/IP, MS Windows XP/2000, MS DOS,
UNIX, Cognos,
MS Visio, SPSS, Survey Monkey
INTERNSHIPS
THE UNIVERSITY OF ALABAMA, Tuscaloosa, Alabama, United States
Graduate Researcher
May 2008 to August 2008
The Office of Assessment supports university initiatives by understanding and
implementing programs needed to enhance the quality of education at the
University of Alabama
•Used SPSS to compare performance of samples and to assess the standard of
education vis-à-vis other flagship universities in the United States
•Performed focus group surveys for teachers and analyzed student attitude and
career choices from testing sites in Alabama
Achievements
Received a circle of honor from Dr. Samory Pruitt, Vice President- Community
Affairs for the report submitted to Alabama State Department of Education.
Loyalty program at KMART
Nov 2007 to December 2007
•Identified factors influencing consumer attitudes and behavior.
•Performed competitive analysis and SWOT for retail outlets
DISHNET DSL- Market Analysis
June 2001 to August 2001
•Analyzed and understood DSL technology and evaluated the usage patterns of
internet for video conferencing, video streaming, etc
•Identified companies using cable based internet services and identified the
USP, market perception and industry response
References furnished upon request
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