RESUME OF STEVIE WILSON
 203 Argonne Ave. Suite B-215 
Long Beach, CA 90803  [Send email to request phone number] 34.2817. Email 

PROFILE

Expert marketing consultant: Web 2.0 content, reader/membership growth, SEO/SEM
& advertising strategy in general content and niche topics: fashion, beauty,
lifestyle, pop culture. Exceptional skill in merging print and electronic media
in a variety of topics and creating grass-roots interest and growth. 
Seasoned writer and editor with over 13 years  ' experience covering fashion,
beauty, and lifestyle content in blogs, magazines, newspapers, and websites.
Senior editorial experience includes a successful track record of launching
magazines and websites. 

PROFESSIONAL EXPERIENCE
Freelance Online Branding & Social Media Marketing Consultant/KBP Inc. (Los
Angeles, CA) | 1996   * Present
 *  Create strategic campaigns for a variety of fashion, beauty, music, and
fitness clients involving social media, web 2.0, bloggers, podcasts and videos.
(Clients NDA protected, but are brands that are growing rapidly in visibility and
sales). The campaigns included blogs, podcasts, videos, social aggregators and
various forum and site postings. 
 *  Product Development Consultant for beauty and fashion brands looking to
expand into different areas (eco-friendly, new trends, and re-branding) Worked
with several companies on strategic product development as well as overseeing the
timeframe and evaluating product samples. Suggested retailers for various
outreach from drugstore to high end retailers..
 *  Team Member for Sharp Life Changing Box Promotion on Web & Facebook.com in
coordination with Abraham-Harrison, a global marketing company who specialize in
social media, web 2.0 campaigns. I was able to get the Life Changing Box
Promotion to hit Myspace.com  's News Headlines as well as promote this
game/contest/ branding across the web.
 *  Worked with Brickfish.com on a campaign/contest for www.LA-Story.com where
the estimated results were projected engagements of 100 thousand. With my skills,
resources and extensive knowledge of grassroots, guerilla and unique tactics, the
results were just short of 1.1 million engagements- 10 x the projection.
 *  Consult on content, design and layout for beauty websites and brand identity
for clients such as NV Perricone, Youngblood Skin Care, In Beauty Cosmetics,
Janis Saffell, Gin Miller, Girlactik Cosmetics, Moda Esotica, Sunrise Knitwear,
Rejuvene, Moda Esotica, and Sesha Skincare. Other projects NDA protected include
several fashion, entertainment and beauty brands for outreach at both a B2B and
B2Consumer level. 

Freelance Print/Online Writer and Editor (Los Angeles, CA) | 2001   * Present
 *  blogs/podcasts/video blogs: 
LA-Story.com, a lifestyle blog based on Southern California trends with a nod to
national coverage that has shown 300% growth in the last 12 months via major SEO
and social media strategy implementation. 
 Coolpicking.com for Creative Weblogging on all things cool, new, and
trend-sensitive from fashion to food/spirits and gadgets; 
Gather.com, a lifestyle website with a 3 million plus readership, 
Pinkmemo.com: contributed fashion stories to 
 *  Write articles and profiles plus serve as a contributing fashion, beauty,
lifestyle and men  's editor for regional and national magazines, newspapers,
trade journals, websites and blogs. Cover fashion, children  's fashion, beauty,
fitness, men  's, lifestyle, jewelry, interior design, and teen categories; have
written hundreds of short- and long-form articles and columns.
 *  Manage up to 20 writer & photographers as editor in chief, managing editor,
executive editor, fashion, and beauty editors for print and online publications:
Lucire.com, BeautyNewsLA.com, Fashiontribes.com, Pinkmemo.com,Orange Coast, WSA
Show, Avenue, Ocean, GENLUX, Privilege, Men  's Edge, Ocean, WeHo, Beautiful
Girl, Urban City, Teenage Buzz Beauty Store Business, Day Spa,FitStyle, Desire
Los Angeles, Beautiful Girl, MetroSeven, Urban City, CRU, Teenage Buzz, City,
Westside Today/Brentwood Media group ,Long Beach  's Gazette Newspaper Group 

Lucire Magazine (Los Angeles, CA) | US Bureau Chief & Editor in Chief 2000   *
2005
 *  Key member of the launch team for an international fashion, beauty and
lifestyle website going to print. Position: interim editor-in-chief, creating
editorial calendar, training New Zealand based editor-in-chief.
 *  Served as US Bureau Chief during the launch of the print edition; hired and
managed US staff; assigned and edited all articles; recruited and supervised up
to 20 writers. Previously served as writer, beauty editor, and interim
editor-in-chief.
 *  Wrote articles and interviewed such personalities as Vincent Longo, Jennifer
Nicholson, Saira Mohan, Sue Devitt, Todd McIntosh (Buffy the Vampire Slayer),
Michael O  'Rourke (Sexy Hair Concepts Founder), Ouidad (Ouidad Hair Products),
and swimwear designer La Fer. 

Privilege Magazine/KBP Inc. (Los Angeles, CA) | Founder and Editor-in-Chief  �
1999   * 2002)
 *  Conceived and launched an internationally-recognized web-based magazine and
fashion/beauty industry consulting business; attracted over 250,000 hits per
month to the over 1,000 pages of content on fashion, lifestyle, beauty, fitness
and personality profiles, plus featuring custom photography and prestige brand
coverage. Managed a team of 12 writers. Achieved 20,000 subscribers in the first
year; grew subscriber base by 50% per year over two years. Secured media coverage
in print and on TV via Allure and Lifetime Network Television, among others.
 *  Pioneered, planned and executed integrated online and bricks & mortar retail
events for such clients as Saks Fifth Avenue (Miami), Bloomingdales (Newport
Beach), Barneys New York (Beverly Hills), and Sephora; generated sales and
extensive media coverage in print and on TV and radio.

Online links to references, resume and clips: 
Mediabistro  's Freelance Marketplace-- www.mediabistro.com/steviewilson 
Linkedin.com --(http://www.linkedin.com/in/steviewilsonla ),
www.steviewilsonla.com (print and online)
http://www.LA-Story.com blog 

AriWriter.com interview
http://ariwriter.com/2009/03/guest-interview-with-stevie-wilson-crafting-a-voice-of-glamour/#more-2048


SKILLS
SEO & SEM marketing strategist, guerilla marketing, website creation/mapping
PC and Mac proficient; Audio Editing Proficient   * using Audacity; Video
Editing, Proficient using Windows Movie Maker,: MS Office; PhotoShop; PageMaker;
Adobe GoLive; basic HTML; accomplished photographer; podcasting and audio
editing; basic Spanish.

EDUCATION 

California State University (Dominguez Hills, CA) | MA in Humanities 
 *  Specialization in Art History. 

University of California  *  Los Angeles (Los Angeles, CA) | BA in History and
Sociology 
 *  Recipient of the UCLA Blue and Gold Scholarship