Employment History
Internet Marketing Creative Director
2007 - Current Westgate Resorts Inc. (CFI), Orlando, FL.
* Successful in leading the day to day operations of the Internet Marketing
Team composed of designers, programmers, copywriters, and SEO specialists.
* Overseeing and managing the entire creative process from concept development
to final production.
* Successfully Conceptualized and Developed database / CMS driven websites to
allow personalization of sales team web tools and ease of promotional offers
maintenance.
* Maintained high design standards while focusing on web usability, social
media marketing and production efficiency.
Freelance / Design Consultant
2007 - Current drumdrum Media, Winter Garden FL.
* Produced beautiful, simple solutions in the forms of websites, brand
identities, brochures or publications that stand out in the marketplace.
* Managed small groups of talented freelancers to accomplish project
completion per client scope while maintaining profitability.
* Skilled in working with all facets of Visual Design, front end web
development and print advertising.
Web Development and Marketing Manager
2006 - 2007 Lindemann Bentzon Bojack Engineering, Clermont FL.
* Successful in conceptualizing, developing and executing effective creative
marketing and advertising campaigns such as magazine articles, e-newsletters /
email campaigns, press releases, extranet, intranet, internet , and mobile
websites, company tradeshows, presentations and more.
* Developed and managed company 's complete re-branding from identity
packages, collateral, internet marketing and all digital communication.
* Researched and developed business opportunities and marketing strategies
based on current market trends.
* Developed presentation packages for clients to introduce business /
partnership opportunities and quarterly company meetings.
Web Developer / Designer
2005 - 2006 Westgate Resorts Inc. (CFI), Orlando, FL.
* Developed various websites, landing pages and banners to promote company 's
products and travel offers for several destinations from concept design to final
production.
* Designed and developed print-out postcards promotions as well as ads for
national newspapers and magazines.
* Developed presentation packages for clients and future investors such as
Westgate Resorts / Planet Hollywood, Las Vegas partnership.
Web Developer / Designer
2004 -2005 Travel Holdings Inc. Altamonte Springs, FL.
* Designed concepts and developed user interfaces, front-end development, for
several marketing campaigns and websites such as lastminutetravel.com,
touricoholidays.com, oneminutebooking.com, easyclick.com and many others.
* Designed and developed marketing banners strategies to direct users to
specific marketing campaigns within our websites.
* Coordinated concepts and project development with several members of our
team stationed in international countries to maintain an efficient flow
through-out all project phases.
* Assisted in the concept and development of presentation packages for clients
such as Wynn Resort, Las Vegas and others.
Project Manager
1998 - 2004 Design Services, Clermont FL.
* Project Manager / Lead Designer for various residential and multifamily
Architectural / Engineering projects for clients such as Pulte Homes, KB Home,
Beazer Homes, Ashton Wood Homes, Lennar Home David Weekly and many others.
* Developed and managed architectural 3D models, digital and printed graphics
for architectural sales presentations.
* Assisted in the development and maintenance of corporate intranet.
* Member of the CADD Management Team (developed company 's production
standards, quality control and Cad (computer aided drafting) technical
environment).
Education
2002 - 2005 International Academy of Design & Technology, Orlando, FL.
Associates of Science in Web Design
Dean 's List (2002 - 2005)
1992-1995 Valencia Community College, Orlando, FL.
Associates of Science in Architecture
President 's List (1994-1995)
1985-1989 Metropolitan University, San Juan, P.R.
Over 100 hours in Computer Science Bachelors Degree
Other Education
07/06 How design Conference, Vegas NV.
03/06 Windows Mobile, Vegas NV.
07/01 3D Studio S.C.C. Longwood, FL.
05/01 Adobe Photoshop, Orlando, FL.
02/01 Web publishing & Marketing, Orl. Fl.
Skills
Photoshop, Illustrator, In Design, AutoCAD, Dreamweaver, Fireworks, Director,
Flash, Final Cut Pro, Soundtrack, Architectural Desktop (geometric architectural
modeler), Microsoft Office, Email marketing applications, Keynote, Apple /
Windows platforms, Fully Bilingual(English/Spanish).
Recommendations
Greg Nelson, Copy Writer Manager Internet Creative Services, Westgate Resorts
(worked directly with me at Westgate Resorts).
It is my distinct pleasure to recommend my associate, Jose Baerga. Throughout
the last few years, I have worked closely with Jose in both corporate and
freelance capacities. Jose offers an exceptional work ethic and top notch graphic
design skills. He is well versed in today 's ever-changing world of E-commerce,
electronic marketing and social media marketing. Day in and day out, Jose is
consistently well prepared to address the needs and responsibilities of his job.
As a valued employee, he represents the company well and has proven to be a major
factor and contributor to his department 's overall, ongoing strategies and
success. As Westgate 's primary marketing group, we interact with virtually all
areas of the company in addition to a myriad of outside firms, vendors and
individuals. Jose has a unique ability to effectively relate to and communicate
with everyone regardless of their job title. This is a trait that would suit him
well in any position. Organized and responsible, Jose attacks projects with
enthusiasm and takes ample opportunity to expand his expertise and horizons *
always looking for new and better ways to accomplish tasks. Jose is an effective
team player, an adept problem solver and he is a good communicator. From a
personal standpoint, Jose maintains a zest for life, his family and his friends.
He is a people person with a wide variety of interests and he has shown the
ability to multi-task and maintains focus on multiple fronts. I hold a great deal
of respect and admiration for Jose and I would, without reservation or
hesitation, recommend him to you. He would be a tremendous asset to any company.
Sam King, PMP, Director of Operations, Westgate Resorts
(worked directly with me at Westgate Resorts).
I have worked with Jose directly for about a year now. Jose is a top-grade
designer in addition to leading the day-to-day operations of the Internet
Marketing team. Jose handles this dual role exceptionally. He maintains very high
design standards that are complemented by his understanding of usability. He
approaches his leadership role with a Project Management approach that focuses on
efficiency and results. He is vital to our team.
Lissette Pamplona, Asst. Director of Marketing, Westgate Resorts (worked
directly with me at Westgate Resorts).
I've had the pleasure of working with Jose Baerga during his previous tenure
at Westgate Resorts and in his current position now as Sr. Internet Marketing
Manager. Jose is responsible for conceiving, creating and executing a variety of
e-marketing campaigns targeted to our Owners and their referrals. These include
but are not limited to: Web pages, Banner Ads, Flash Animation and Web/Email
Communications. Jose is a seasoned professional in his field who has a talented
eye for design and the ability to see projects through all phases, including
conception, design and production. He posses excellent organization &
communication skills and a work ethic to be admired. I have no doubt that Jose
would be an incredible asset for any company that is looking to strategically
grow their Internet marketing opportunities. |