John L. Giordano
1975 Palifox Drive   Atlanta, GA   30307
H:   [Send email to request phone number] 77-3706   C:  678-637-5171   O:   [Send email to request phone number] 77-6161	
Email:  

Summary/Objective

Business development and management professional with over twenty-years
experience of leading sales and marketing efforts in B2B and B2C selling
environments.  In a leadership capacity, my objective is to apply my business
skills and experience to assist a growth-minded organization in achieving its
goals.

Core Business Competencies

Sales and Marketing Management, Account Management, Customer Service Management,
Direct and Strategic Marketing, "C" Level Sales, Strategic and Tactical Planning,
Budget Management, Finance, Executive, P&L Factoring, Asset Based Lending,
Accounts Receivable Outsourcing,

Professional Experience

Franklin Capital Network                                           February 2011
to August 2011
Business Development Manager - Atlanta, GA
 * Prospect, qualify, and close SMB's for asset based lending program (AR,
equipment, inventory, purchase order finance) through cold calling, networking
and building a national referral network.

Facteon, Inc.                                                      August 2010
to January 2011
Business Development Manager - Atlanta, GA
 * Prospect, qualify, and close SMB's for non-recourse factoring program through
cold calling, networking and building a national referral network.

FTRANS Corp.                                                       March 2007 to
April 2010
FTRANS serves two client types:  Banks, with an asset based lending platform
that enables safer and more profitable accounts receivable lending; and Small and
Mid-Sized Businesses (SMB's), with a direct factoring program that also offers
complete AR and credit administration outsourcing.

Director, U.S. Financial Institutions - Atlanta, GA                November 2008
to April 2010
 * Recruit prospective new bank partners to the FTRANS lending platform
 * Work with newly signed bank partners to deploy product to current and
prospective new commercial borrowers
 * Continue to work with commercial clients throughout activation and
implementation phases
 * Successfully recruited five bank partners

Regional Manager/Business Development Manager - Atlanta, GA        March 2007 to
October 2008
 * Activate bank sales channel through Synovus Corp. and other bank
partnerships
 * Work closely with bank partners to sell product to current and prospective
business banking clients
 * Warm and cold call on C-level executives at prospective SMB clients to sell
the FTRANS direct factoring program
 * Successfully recruited twenty-two business clients for both the direct
factoring program and through the bank channel with aggregate credit lines of
nearly $15MM

Strike Ten Promotions (www.striketenpromo.com)                     May 2001 to
January 2007
Strike Ten Promotions develops and implements turn-key consumer marketing
programs and licensed sales promotions in the bowling, tennis, swim and golf
industries.  Licensing partners include Disney/Pixar, NFL, NASCAR, Cartoon
Network, Nickelodeon, Marvel Entertainment, Lucas Films, Inc., DreamWorks, Warner
Bros., HBO, and MLB

Vice President, Sales, Marketing and Customer Service - Atlanta, GA
 * Successfully managed key business metrics and consistently exceeded annual
revenue targets (six-year average of		105%), achieved 60% market penetration into
5,200 bowling center industry, and managed expenses to 95% or less of	budget
guidance levels	
 * Planned and executed all direct sales and marketing functions including
direct mail, surveys, advertising, tradeshows, seminars/training, and email and
fax marketing
 * Managed the efforts of a nine-person inside and outside sales and service
staff
 * Managed company's largest customers such as AMF and Brunswick Corporation, as
well as industry associations such as the USTA (United States Tennis Association)
and USA Swimming

CauseLink                                                          June 2000 to
April 2001
Director/Vice President of Sales, Marketing and Account Management - Atlanta,
GA
 * Managed not-for-profit sales, account management, marketing, promotions, and
consumer marketing for online charity auction company
 * Managed the efforts of eight inside sales, service and account management
staff.
 * Achieved key metrics:  Increased non-profit relationships from eight to over
650, increased percentage of "live" not-for-profit websites from 30% to over 80%,
and generated a 455% increase in monthly unique visitors to the CauseLink
auction

MBNA America Bank, N.A.                                            November 1987
to May 2000
Director/First Vice President, Teleservices - Dallas, TX           June 1999 to
May 2000
 * Managed all phases of a 330-person teleservices center including systems,
human resources, quality assurance, recruiting, support, and all people efforts
 * Created and managed annual operating budget of $7.1mm and managed expenses to
within 93% of the budgeted unit cost up through the end of the assignment
 * Drove increases in key performance metrics:  116% in accounts per hour, 219%
in balance transfer plan to increase outstanding loans, and 107% increase in
calling hours plan
 * Directed southwest regional marketing and national marketing account
projections with final approval of all calling plans for the southwest region,
including third party vendors, which included interfacing with centers throughout
the division to ensure plan achievement				

Director/First Vice President, Teleservices - Atlanta, GA          January 1997
to May 1999
 * Managed all phases of a 380-person teleservices center including sales,
systems, human resources, quality assurance, recruiting, support, and all people
efforts
 * Created and managed annual operating budgets at an average of $7.8mm and
managed expenses over the two-and-a-half-year period to within 97% of the
budgeted unit costs
 * Outperformed all major performance targets, including total accounts, return
on investment, account activation, accounts per hour, cost per account,
education, quality initiatives, and recruiting and hiring
 * Responsible for all southern and western region calling activity, including
credit card, welcome calls and installment loans
 * Managed closing of the center during the first five months of 1999

Senior Account Executive/Assistant Vice President -                December 1993
to December 1996
Teleservices Team Manager - Atlanta, GA                            August 1992
to November 1993
Education Specialist - Newark, DE and Atlanta, GA                  February 1989
to July 1992
Assistant Teleservices Manager - Newark, DE                        December 1988
to January 1989
Teleservices New Account Specialist - Newark, DE                   November 1987
to November 1988

Education

June 1987 to May 1991:  University of Delaware - Newark, DE
 * Major:	Psychology Education

August 1986 to May 1987:  University of Maryland Baltimore County - Baltimore,
MD
 * Major:	Information Systems Management

Professional References

Available Upon Request