Fortune 500 Marketing Leader: Strategic visionary leader with expertise in
advertising and marketing enterprises, driving innovative client solutions and
breakthrough team engagements, profits and savings. I have driven revenue
expansions for diverse clients including Allstate, Ameritech, AOL, AT&T, Bank of
America, Capital One, Coca-Cola, Discover Card, Disney and Sears. 

Career Track: Professional growth through such positions as Marketing Director,
Account Director, and Operations Director of Client Services and Production
Management. 

Start-up/New Business Development: Over the past 8 years, I have contributed to
the growth and development of small business start-up to $112M fully-integrated
direct marketing solutions provider. I have a track record of increasing sales,
reducing costs, and streamlining operations in a wide range of situations. 

 �  B.A., Graphic Arts Management, Ball State University, Muncie, Indiana 
 �  A.A., Graphics Arts & Advertising, American Academy of Arts, Chicago,
Illinois

SELECTED ACHIEVEMENTS AND SKILLS
 �  Orchestrated turnaround of major account, doubling revenue as Account
Director for PSA client Capital One (2007-2009) in face of potential pull-out due
to staff underperformance prior to tenure. Expedited passage of revenue targets,
exceeding first quarter forecast by more than 25%. Identified business
opportunities and created strategic plan, generating revenue of $16.5M.
Streamlined client postal operations through strategic planning, operations
leadership, workflow improvements, forecasting, and budgeting, slashing expenses
by $32M. Elevated client confidence, boosted Sigma levels by more than 26%, and
reduced cycle time by 54%.

 �  Directed Corporate Sustainability Initiative - Volunteered for orchestration
of Capital One  's Sustainability Kaizen event in Chicago, Illinois on behalf of
PSA. Launched the Direct Marketing Association  's    Recycle Please    campaign
and Green 15 Partnership in support of compliance with DMA ethical business
practice guidelines. Founded internal Corporate Sustainability Council focused on
environmentally sound solutions, waste reduction, and pollution elimination.
Championed internal certification with FSC, global organization promoting
management of world  's forests.

 �  Reversed profit decline, increased revenue and achieved customer retention
and satisfaction as Operations Director of Direct Marketing Production and Client
Services for PSA client Bank of America (2001-2007). I demonstrated expertise in
business development, operations direction, process improvement, policy
development, system management, project management, fiscal oversight, quality
assurance, and customer satisfaction. Directed production services team of 14 and
managed $424M spend. Drafted Service Level Agreements, instituted quality
assurance policies in alignment with ISO: 9001 standards. Delivered 8.7% shipping
savings in face of 2007 USPS rate increase through development of optimization
strategy. Reduced postage by 2.5% and secured $20K in new revenue via
multi-tiered optimization program. 

 �  Corporate Change Agent responsible for repositioning PSA enterprise from
production management services company to business process outsourcing (BPO)
company, specializing in marketing supply chain management. Developed integrated
marketing initiatives and ensured alignment of documents and client presentations
with strategic vision of PSA. 

 �  Skills: Demonstrated ability to orchestrate internal and external entities
to achievement of corporate mission. Exceptionally strong written and verbal
communication skills. Proficient in solving problems and implementing solutions
under tight deadlines. Hands-on executive, capable of efficiently managing all
levels of budgets. Specialized in research and development, branding and
messaging, product management, campaign management, account management,
multimedia marketing, advertising, promotions, and public relations. Excel in
application of Six Sigma, Kaizen, TQM, and lean methodologies to major
initiatives. 

CAREER OVERVIEW
 �  Production Service Associates (PSA), LLC.  *  Marketing Director, New
Business Development (2009)
 �  Production Service Associates (PSA), LLC.  *  Account Director, Capital One
(2007  *  2009)
 �  Production Service Associates (PSA), LLC.  *  Operations Director,
Production & Client Services (2001 to 2007)
 �  B.P. Direct, Inc.  *  Account Director, Direct Marketing Services-Allstate,
Sears, Discover Card, First Card (1998 to 2001)