MATTHEW W. KOENIG
222 KEENE STREET • DUXBURY, MA 02332 •  [Send email to request phone number] 34.2883 MWK4619@GMAIL.COM
Experience

1/2008-Present	Polynova Composites					               		 Milford, MA	           
              
Director of Business Development

    Business Development
  
    Marketing
* Conceived, developed and executed full retooling of marketing program and
materials.
* Oversaw and implemented corporate logo redesign.  
* Actualized and constructed all media buys and concepts.  
* Developed and effected all new corporate marketing tag lines and slogans.  
* Primary corporate trade show presence responsible for the “new face” of the
company in new and existing markets.  
* Initiated new product co-branding, as well as academic affiliations and
partnerships.
* Tailor the messaging and value added proposition of products and service
offering uniquely to each specific target market.  .
* Branded and broadcast corporate value proposition with unique tagline to
market expanded product and service offering.  
    
   Sales Management 
* Complete new market research, selection and incursion responsibility.  .  
* Solely charged with rehabilitation of dead leads and accounts.  
* Increased new client contact list by 300 in first three months.  
* Leveraged significant personal network and knowledge to elevate sales and
market visibility.  


7/2005-12/2007	Globe Composite Solutions, Ltd.			               		 Rockland, MA	
                                           
General Manager/Product Manager- Marine Products Division

Business Management

   Executive Management
* Full divisional P/L and budget responsibility.  
* Direct report to CEO.   
* Regular presentation of review to Board of Directors.  
* Member of corporate executive team.  
    
   Production Management
* Daily oversight of manufacturing and finishing operations. 
* Work directly with plant and purchasing managers to maintain steady stream
production and JIT inventory levels.
* Maintained regulation of manufacturing progress and order fulfillment through
regular monitoring of key manufacturing and secondary operations personnel.
* Worked with Plant Manager to institute LEAN/Kaizen/5S manufacturing paradigms.
 

 Product Management

Sales Management 
* Full inside and outside sales duties for product line and custom composite and
polymer part design and manufacturing to Marine and Oceanographic industries. 
* Sole responsibility for resurrecting worldwide sales of neglected and moribund
Marine product line. 
* Increased sales 22% first year.  Secured 1.2 MM in RFQ’s for contract
production in first 6 months. 
* Rebuilt distribution network towards true three tier format.
* Leveraged significant personal industry network and knowledge to elevate sales
and market visibility. 
* Stabled a major private label program with leading industry OEM in first
month.
* Produced competitive analyses for strategic executive planning.
    
Marketing
* Developed and executed all product positioning, packaging and pricing
strategies.
* Conceived and implemented, with CIO, product marketing website and ordering
portal.   
* Planned and managed all trade shows, market visits, and media buys. 
* Began negotiations for line’s first television media presence. 
    Product Development
* Collaborated with a wide variety of functional areas to develop and provide
product definitions responsive to customer needs and market opportunities.  
* Teamed with Director of Polymer Technologies in materials selection and
research.  

1-6/2005	Maritime Marketing			               				 Chilmark, MA	                 
                          
Manufacturer’s Representative

    Product Marketing
* Represented Marine industry product lines in the New England territory.

1993-2004	THE VIOLETTE COMPANIES		                      	           		
Cambridge, MA		
Violette Imports, Inc.
       Vice President & General Manager
       General/Project Management
    Corporate Finance
* Implemented financial and managerial controls to stabilize company and restore
viability.
* Leveraged existing workflows and processes and identified potential strategic
initiatives.
* Managed corporate asset and cash allocation strategy. 
* Successfully placed 3 private debt offerings to fund growth and managed all
investor relations.
    Operations Management
* Performed all company operational functions.
* Directed all warehousing and logistics, import and customs efforts, and
regulatory administration.
* Full systems and IT management responsibility.
    Supply Chain Management
* Contrived and executed all critical portfolio augmentation decisions.
* Selected all potential vendors and maintained supply chain function and
integrity.
* Achieved targeted portfolio growth of 120 %, resulting in 80% increase in GP.
    Human Resources
* Created all candidate assessment and hiring paradigms. 
* Codified a “character” based employee profile for candidate selection. 
* Established compensation levels, benefits packages, and year-end bonus
programs.  
 
	Sales Management
    Brand Management 
* Responsible for exclusive marketing and distribution of company portfolio.   
* Increased gross sales 800 %, as well as corporate brand recognition and equity
in the market.
* Developed and executed brand programming strategies and campaigns.  
* Lead contact with suppliers and parent company management.  
* Initiated national, wholesaler to wholesaler sales program.  
    Marketing 
* Constructed and implemented CRM strategy for use as a corporate mantra.
* Analyzed performance, structure, and coverage of sales force to improve market
penetration.
* Codified methodology for increasing market share and improved corporate image.

* Adopted “Voice of the Customer” methods to respond effectively to the needs of
clients.
    Market Analysis
* Demand trend analysis and projections.
* Competitor sales strategy assessment and counteraction.
* Long range market capacity analysis.

	Violette Wine Cellars, Inc.
              General Manager

   Turnaround Management

* Installed controls and procedures to stabilize credit worthiness and revenues.

* Adopted “Voice of the Customer” methods to respond effectively to the needs of
clients.
	Zirian Realty Trust

	Real Estate Finance and Property Management

* Restructured and refinanced debt and defaulted mortgage obligation, reducing
principal by 50%.
* Failure guaranteed liquidation of all business units.
* Managed all physical plant upgrades and property improvements.
.

1988-1993	Beacon Hill Wine & Spirits							 Boston, MA	
		Downtown Wine & Spirits							 Somerville, MA
      		
General Manager	

1988-1989	State Street Bank & Trust Company				  		 Boston, MA.
      		
		Foreign Exchange Assistant

1986-1988	Fidelity Investments					  		Boston, MA.
      
		 Foreign Exchange Assistant
		International Securities Specialist

1985-1986	The First National Bank of Boston					  	Boston, Ma	
       
		Market Research Associate
       		Securities Processing Manager

Education                                                                       
                                  
2007	Six Sigma Black Belt Certification- Begin certification training				Boston,
MA                 
1985	John Carroll University           	BA Economics	          		           	   
   	University Heights, OH	 
       	
	Member –Omicron Delta Epsilon- National Economics Honors Fraternity.